Top 5 Social Apps Performance in UAE Q4 2024

In the fourth quarter of 2024, the top social apps in the United Arab Emirates displayed notable trends in downloads, revenue, and active users. According to data from Sensor Tower, each app showed unique patterns in user engagement and financial performance.

TikTok - Videos, Shop & LIVE saw a fluctuating trend in weekly revenue, peaking at approximately $1.13M towards the end of November. Download numbers varied slightly but remained strong, ending the quarter at around 82.8K. Active users grew steadily, reaching about 3.69M by the end of December.

Facebook experienced a consistent revenue stream, with weekly figures hovering around $25K to $29K. Downloads increased throughout the quarter, culminating in 71.3K weekly downloads at year-end. Active users showed a slight dip, ending at approximately 5.20M.

Instagram maintained a steady revenue flow, with a peak of $104K in late November. Downloads saw an upward trend, finishing with about 66K at the close of the quarter. The active user base remained relatively stable, with a minor increase to 3.59M.

Threads reported no revenue but showed a consistent download rate, peaking at 61.9K mid-October. Active users fluctuated, reaching a high of 1.42M in mid-December.

MOI UAE had no revenue but showed a significant increase in downloads, reaching 26.7K by late December. The active user count grew steadily, ending the quarter at around 261K.

For more detailed insights and data, visit Sensor Tower’s platform.